Rated 4.9 by hundreds of happy patients

Unlock Your Smile’s True Potential – Transform Your Confidence with Our Cosmetic Dentistry!

Ready to boost your confidence? Our expert cosmetic dentistry services can give you the stunning smile you’ve always wanted. From teeth whitening to veneers and smile makeovers, we customize every treatment to fit your needs.

Cosmetic Dentistry Treatments at Paradigm Dental

Dental Implants

Teeth Whitening

Procelain Veneers

Rated 4.9 by hundreds of happy patients

Why Choose Paradigm Dental?

Rated 4.9 by hundreds of happy patients

Expertise and Experience

Dr. Rust brings years of specialized training and experience in cosmetic dentistry, ensuring top-quality results.

Personalized Care

Every treatment plan is tailored to meet your unique needs and aesthetic goals, ensuring the best possible outcome.

Advanced Technology

We use the latest dental technology and techniques to enhance precision and comfort during procedures.

Comprehensive Services

From teeth whitening and veneers to full smile makeovers, we offer a wide range of cosmetic options under one roof.

Patient-Centered Approach

Your comfort and satisfaction are our top priorities. We take the time to listen to your concerns and answer all your questions.

Meet Our Team

Our staff is trained and skilled, and each member of our team has years of experience in treating patients with the highest level of care. We strive to stay abreast of the very latest in technology and advances by regularly attending continuing education courses and seminars.
Smiling man in medical scrubs

Dr. Douglas A. Rust
Dentist

Dr. Douglas A. Rust is a Portland native, and he went to Portland State University to get his undergraduate degree in 1973. He also graduated from Oregon Health and Science University Dental School in 1980. Dr. Rust is in his fourth decade of caring for patients in the Beaverton and now Lake Oswego area.

Smiling man in medical scrubs

Dr. Brian T. Rust
Dentist

Coming Soon…

Smiling woman with long hair

Dana
Patient Care Coordinator

Dana is an Oregon native, with an assisting degree from Pacific Community College. Dana loves spending time with her husband watching her two sons compete in wrestling, baseball and basketball. They love to travel to Sunriver in the off-season. She has been working with Dr. Rust for almost 20 years!

Smiling woman in medical scrubs

Judith
Assistant

Judith was born in Mexico and moved to Oregon in 1995. She is bilingual in Spanish and a huge help to all of us at Paradigm Dental. She enjoys visiting new places in Oregon with her family, especially the beach. She has three daughters and a son who is traveling the world with the Marines.

Smiling woman with long blonde hair

Kelly
Patient Care Coordinator

Kelly is an Oregon native, growing up in Ashland and attending college at the University of Oregon. Before entering the dental world, she was and elementary school teacher for 13 years. She enjoys running with her husband, traveling and all thinks Oregon Ducks during her time off.

Frequently Asked Questions

Answers to common questions

How much does cosmetic dentistry cost?
The cost of cosmetic dentistry varies widely. Simple treatments like teeth whitening or dental bonding can cost a few hundred dollars, while more complex procedures, such as dental implants or full mouth reconstructions, can reach several thousand dollars. Since cosmetic dentistry is generally elective, it’s often not covered by dental insurance. However, some treatments like orthodontics or necessary extractions may be partially covered if they address functional issues.
How long do cosmetic treatments last?
The longevity varies by treatment; for example, teeth whitening lasts several months, while veneers can last 10 years or more with proper care.
Are cosmetic dentistry procedures painful?
Many procedures are minimally invasive, and local anesthesia is used to manage discomfort. Some sensitivity may occur afterward.
How can I maintain my cosmetic results?
Good oral hygiene, regular dental check-ups, and avoiding stain-causing foods can help maintain your results.

What Our Patients Say About Us

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Debra Jones profile picture
Debra Jones
27 April 2026
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The dentist I'd gone to for 32 years retired. Tried another place, but as nice as they were, my issues were more than they were up for dealing with. Original dentist suggested I try Paradigm. He was right! These guys are wonderful. Staff is friendly, office is very nice, and most importantly - Dr. Doug Rust knows what he's doing. He's been around a while, so his experience makes him more comfortable taking on things like my poor mouth. Plus if he does decide to retire eventually, his son works there with him as well - meaning I shouldn't have to go hunting for someone again anytime soon. Pricing is reasonable, you don't get referred out for every other thing you need (which gets super expensive), there's not a long wait for appts. Basically, with my experience so far - I can definitely recommend these guys. What a relief for me!
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Mary Rainwater profile picture
Mary Rainwater
6 April 2026
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What a great experience I love nerma. She was so helpful so kind so professional. I will be back. Great job
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Jeff Cedarholm profile picture
Jeff Cedarholm
7 May 2025
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Dr Rust is a true class act, I am very happy to have chosen Paradigm Dental, nothing but happy smiles from this office thank you Douglas, I love your team, true professionals from the office to the chair, a superb experience!! Thank you again.
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Harriet Carpenter profile picture
Harriet Carpenter
16 January 2025
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I have had the pleasure of receiving high quality dental care with Paradigm Dental for many years. Dr. Rust has had wonderful techs and staff who make the dental experience good- such as ease in booking, and rescheduling of appointments, little to no pain during procedures, ease of working with specialists if needed. The latest appointment removing and replacing a filling was done with laser - no novocaine, no pain, no down time or eating soft foods post procedure. Thanks Dr. Rust, techs, staff for your work.
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Linda Daniels (Linda) profile picture
Linda Daniels (Linda)
26 October 2024
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The reviews are accurate! Front staff friendly, NOT condescending at all. Helpful, respectful. Back ofc, very nice and patient centered. Even enjoyed xrays! Dr. Richardson was so great! You can tell this ofc cares about it's patients. I'm hooked. Actually looking forward to dental work.
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Michael Parrott profile picture
Michael Parrott
21 May 2024
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From the moment you walk in to the Lake Oswego office, the entire staff is friendly and helpful! Everyone's demeanor and attitude takes away so much of the stress of going to a dentist's office.
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Caden Connor profile picture
Caden Connor
8 May 2024
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Great experience the staff is so nice and respectful and great towards kids a great place to get ur teeth clean and many other things!
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Keri Faith Knudtson profile picture
Keri Faith Knudtson
7 May 2024
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Paradigm Dental makes my dentist appointments feel peaceful and relaxing. The level of professionalism, cleanliness and luxury in this office is why I give them 5 stars! Thank you Paradigm Dental for keeping my teeth healthy and me happy to come back.
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Arbor Cove HOA profile picture
Arbor Cove HOA
25 April 2024
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Love this Beautiful dental office . I have been with them for 18 years and wouldn’t go anywhere else . Dana is great!
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Tyke Thompson profile picture
Tyke Thompson
23 December 2023
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This was the best dental experience I have ever had. I learned while getting my teeth clean. Most definitely will be coming back! Dr. Rust, YOU ARE THE MAN!!
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Richard Keyser profile picture
Richard Keyser
16 December 2023
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Dr. Rust has been my dentist for 42 years. I absolutely detest the drive from Vancouver to Beaverton. Every once in a while I think it would be nice not to make that drive. Then I think about the excellent care I have received for 42 years. I think about how wonderful the entire staff has been. Not just kind and efficient, but personable and funny. All of that would be incredibly difficult to give up after 42 years, so maybe the drive isn't so bad after all.
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Nic Sanford Belgard profile picture
Nic Sanford Belgard
9 October 2023
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I can’t say enough good things about Paradigm Dental and their amazing staff! It had been a few years since I was able to return to their new location in Lake Grove due to Covid, and had quite a bit of work to be done. They had me wanting to smile again in no time, and I would recommend them to anybody looking for great work with a wonderful bunch of folks who care about your dental health. This is the place I’ll return to well into the future, and recommend you do to! A++
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Rich Vierra profile picture
Rich Vierra
14 April 2023
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Always the best of care from Dr. Rust and staff. The staff are polite , orderly and efficient. The dental care is the very best. Dr. Rust is one of the premier Dentist in the entire Portland area and perhaps the Pacific Northwest. Thanks to Robin for always giving the best of care. Highly recommended !!!
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jan banks profile picture
jan banks
10 March 2023
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Have gone to Dr Rust for several years. They are all very kind and knowledgeable! Always a good appt
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Dann Golden-Collum profile picture
Dann Golden-Collum
8 February 2023
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Happy place full of laughter and encouragement during uncomfortable procedures. Staff and Dr. Rust almost too nice - is that possible? Looking forward to completing the work on a crown - is that possible? I'm looking forward to going to the dentist?
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Damon Eggling (Mac) profile picture
Damon Eggling (Mac)
3 February 2023
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Arrived early and they were able to slot me it and get started on my cleaning. It was quick and painless, and I will gladly be back for any future dental needs.
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Dan Sexauer profile picture
Dan Sexauer
11 January 2023
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I've been going to this dentist for several years and just want to say how much I appreciate the service they provide. They are very friendly, and they always go the extra mile to make me happy. I can be very picky about my teeth, and the team at Paradigm Dental has always been very accommodating. If you like a friendly atmosphere and quality teeth service, Go to Paradigm Dental.
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Grazyna Patyra profile picture
Grazyna Patyra
11 January 2023
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Dental hygienist Robin is amazing, and all staff is great!
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Awntie M profile picture
Awntie M
27 December 2022
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even routine visits are easy.
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Janis profile picture
Janis
16 December 2022
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My teeth are in the best shape ever because of Paradigm Dental.
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Van Dewees profile picture
Van Dewees
16 December 2022
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Paradigm Dental treated me very well. Kind courteous and they work with you. They always remembered my name, I am so glad I switched from a franchise dental group!
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Tai Nguyen profile picture
Tai Nguyen
17 November 2022
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Everyone is very nice.
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Michael Christenson profile picture
Michael Christenson
31 October 2022
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I have a somewhat complex dental history and have had Dr. Rust as my dentist for many years. I gladly drive several miles from SE Portland to Paradigm for my dental care because and his staff are both friendly and very skilled in a variety of dental procedures. I have recommended Paradigm to many friends without reservation.
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William Dole profile picture
William Dole
25 October 2022
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I have been a patient at Paradigm Dental for many ears and have enjoyed the friendly and professional attitude of everyone in the organization. Look forward to continuing with Paradigm for future dental requirements.
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eric mauritz profile picture
eric mauritz
10 October 2022
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Seriously the only Dentist I trust. Dr. Rust and Robin are fantastic.

Rated 4.9 by hundreds of happy patients

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Rated 4.9 by hundreds of happy patients

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